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  • Patrick OConnell

13 Surprising Ways I Get More Engagement And Awareness For My Blog Posts

A beginner’s guide to getting blogging right — on Medium and your website


image credit: Unsplash - Joshua Sortino


A blog is basically an online journal wherein you can digitally pen down your thoughts, ideas, opinions, and practically anything that you want people to read.

Blogs come in different styles, formats, and settings, depending on the preference of the user.

My favorite ways to get more engagement and awareness for my Medium blog posts — and on my website

· Many blogging sites, offer built-in features such as hyperlinks, straight texts, pictures, etc.

· Some blogging sites, even allow you to put video and mp3’s on your blogs.

Instead of writing texts, some bloggers choose to make their blogs more audio friendly, by using spoken word entries. This is called audio blogging.

· Basically, a blog contains these features:



title- which allows you to label your post


body- this is the content of your post

trackback- other sites can be linked back to your blog

permanent link- every article that you write has a URL

comments- this allows readers to post comments on your blog.

· The advantages of blog posts

One of the advantages of blogging is that it is made of only a few templates. Unlike, other websites that are made up of numerous individual pages. This makes it easier for blog users to create new pages because it already has a fixed setting that includes: slots for title, the body of the post, category, etc.

This is especially useful for first-time users since they can start blogging right away.

They can choose from a number of templates that blogging websites provide.

· The advantages of belonging to a group community

Anyone who wants to start a blog can do so by becoming a member of a blogging website of their choice.

Once they’ve become group members, they automatically become a part of that particular blogging community.

They can browse through other bloggers’ pages, and link them back to their own blogs.

They can also make comments on other members’ blogs.

· Blogs offer you a way to share your knowledge and opinions

Blogging is not just limited to personal usage. There are a lot of blogs that follow a theme such as sports, politics, philosophy, social commentary, etc.

These blogs focus on their specific themes.

This way blogging becomes a medium in which people can share their knowledge and opinions about a variety of themes and topics.

· Use your blog to market and advertise

Some bloggers even use their blogs as a means to advertise.

Some authors advertise their books on their blogs.

Other bloggers use their blogs to shed light on current issues, events, news, and catastrophes.

· Blogs are useful in education

Nowadays in education, blogs also play an important part. Professors use blogging to document the lessons that they have discussed and taught. This way, students who have missed classes, can easily catch up with their assignments.

· Blogs help entrepreneurs increase their brand awareness — and bank account

A lot of entrepreneurs benefit from blogging by promoting their businesses on their blogs.

With millions and millions of people logging onto the net every day, blogging has become a lucrative move.

Some bloggers who run online businesses advertise their merchandise online.

Others profit through listing links on their website to their affiliates — called affiliate marketing.

· Use your blog to express yourself

But by far, the most popular blog type is the one that takes the form of a personal journal.

This is the kind that is usually used by first-time bloggers.

Individuals who want to document the daily struggle of their everyday lives, poems, rants, and opinions, find that blogging offers them a medium in which to express themselves.

· Medium and other online writing platforms let you be part of a true sharing community

Bloggers usually communicate within themselves. This is one of the appeals of blogging. It creates a community of people sharing their ideas, thoughts, and comments with each other.

· Use Blog Directories to your advantage

Blogs varying in topics, themes, and set-ups, can be found in blog directories.

First-time users who want to get an idea of what the blogging world is all about can browse through a number of blogs using these directories.

This way they’d get an idea of what these blogging communities are like.

· There are no rules when it comes to blogging

Blogging is popular all over the world. Blog is short for the term weblog. There are no rules when it comes to blogging.

The Takeaway

Bloggers have the freedom to express themselves however way they want, and the best thing about blogging is that most blogging sites are free.

There are numerous blogging websites to choose from in the net.

This gives first-time users the option of joining a blogging community that appeals to their interests.

Just search any blogging directory and you’d get a listing of a lot of blogging sites that are available on the net.

It’s easy to search a blogging directory because it is organized according to category.

This way you would get exactly what you are after.

Blogging is really for everyone. It is fun, simple, and easy!

I hope you have found my article to be helpful in answering your questions concerning the 13 surprising Ways I Get more engagement and awareness for my blog posts on Medium!

Please share your sentiments in the comments section.

Thank you for reading!

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